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<br />1. When feasible signage shall be at traditional locations <br />including: painted inside the windows, door pane or <br />transom pane; flush on the storefront cornice or lintel; <br />letters painted or attached directly on the cornice or <br />lintel; mounted flush between the lintel and second floor <br />windows. <br />c. The style, colors, lettering and materials of the sign should <br />reflect the age of the building. Examples may be found in old <br />photographs and surviving signs. <br />d. Contrast between a dark background and light lettering, or vice <br />versa, is more important than size. The lettering style should <br />be chosen for its legibility. <br />e. Plastic, aluminum and back lit signs are not usually appropriate <br />on older buildings because of their materials, colors, size and <br />style of lettering. The content and logo of corporate and <br />product signs can be transferred to more traditional materials <br />and styles of sign. <br />f. Signage shall be permitted on canvas or treated cloth awnings <br />where they are compatible with the age of the building and <br />character of "Downtown". <br />g. Projecting signs are permitted within the East 2M Street <br />Historic District upon approval of the Heritage Preservation <br />Commission. The signs must conform witR to the following: <br />i. Minimum height above grade is eight (8) feet. Maximum <br />height above grade is 11' for the sign, and 12' for the <br />bracket. <br />ii. Sign may not project more than two and one-half (2.5) <br />feet from the face of the building. <br />iii. Total sign face may not exceed six (6) square feet. <br />iv. Materials must be wood and/or metal. Plastic signs are <br />not permitted. <br />v. Projecting signs may not be lit, internally or externally. <br />VI. Plans must be submitted to show how the sign will be <br />anchored to the building and masonry. <br />vii. Only one projecting sign permitted per business 9f <br />building. <br />viii. Signs must be advertising a specific business name, not <br />a generic product. <br />ix. The sign area of the projecting sign comes off the total <br />signage allowed for the building under these Downtown <br />Overlay District requirements. <br />