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2/14/2013 2:38:16 PM
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10/6/2006 3:25:25 PM
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City Council
City Council - Type
CC Packets
Date
10/6/2006
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<br />Factors Influencing Respondents' Decisions to Join the YMCA <br /> <br />FIGURE 8 <br /> <br />Factors Which May Influence Respondents' Decision <br />To Join A YMCA In Hastings <br />(N=350) <br /> <br />Cost of membership <br /> <br /> <br />Cleanliness of the facility <br /> <br />Safety In the YMCA bUilding <br /> <br />Safety in the area where the <br />YMCA IS located <br /> <br />Types of programming offered <br /> <br />Hours the facility is open <br /> <br />Having information about the <br />programming offered <br /> <br />Separate locker rooms for adults <br />and families <br /> <br />Location of the YMCA <br /> <br />Availability of childcare <br /> <br />Transportation to the facility <br /> <br />0% <br /> <br />20% <br /> <br />40% <br /> <br />60% <br /> <br />80% <br /> <br />100% <br /> <br />II Major Influence. Minor Influence 0 Not An Influence 0 Don't Know <br /> <br />. All respondents were asked to consider a list of factors that may influence their decision to <br />join a YMCA in Hastings (Figure 8). Factors which are most influential in the decision- <br />making process include: <br />=> Cleanliness of the facility (88% major influence) <br />=> Safety in the YMCA building (78%) <br />=> Safety in the area where the YMCA is located (69%) <br />=> Types of programming offered (68%) <br /> <br />. Of lesser importance to respondents is the availability of childcare and transportation to the <br />facility; more than half of the respondents indicated these factors were not an influence in <br />their decision to join. <br /> <br />. Slightly more than half (58%) indicated that cost of membership is a major influence in their <br />decision to join; another 30 percent stated cost is a minor influence. <br /> <br />~rwJ' Niebuhr &Associates, 1nc. <br />2000 Hastings YMCA Study <br /> <br />15 <br />
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